Performance marketing, run on operational truth.
₹75k–₹3L / month · Ongoing, 6-month min
Paid advertising on Meta, Google, and WhatsApp, informed by the data the systems we build produce. We optimise for revenue-net-of-cost, not for lead count.
Most agencies stop where the work starts.
A monthly report shows 200 leads, a stable cost-per-lead, and a cheerful chart. Nobody connects those numbers to actual orders. Nobody knows which leads converted, what they bought, what the margin was, or whether the channel is paying for itself.
Agencies do this because they cannot see past the form submission. Their visibility ends at the lead. The buyer scales ad spend, the agency claims credit, and six months later the founder cannot answer whether the campaign produced revenue or burned it.
We start where the agency stops.
- +Revenue, not impressions
- +Margin after returns and rebates, not gross
- +Capacity utilised, not capacity wasted
- +Customer LTV, not first-order revenue
- +Channel mix that compounds
We only take on performance marketing when we can see the operational data behind the leads. No operational truth, no engagement.
Channels and surfaces.
We are platform-agnostic, but we are not generalists. These are the surfaces we run on, and the work that runs on each.
How we charge.
Monthly retainer plus ad spend, scoped to the business size and channel mix. Six-month minimum because the first month is a diagnostic and the second is correction.
| Engagement | Range | Timeline |
|---|---|---|
| Performance marketing retainer | ₹75k–₹3L / month | Ongoing, 6-month min |
| Internal systems prerequisite | ₹3L–₹6L+ | Built before campaigns scale |
- EngagementPerformance marketing retainerRange₹75k–₹3L / monthTimelineOngoing, 6-month min
- EngagementInternal systems prerequisiteRange₹3L–₹6L+TimelineBuilt before campaigns scale
Tell us about the funnel.
The first conversation surfaces what is being spent today, what it is being measured against, and where the operational visibility breaks. If the data plumbing is not in place yet, we say so directly.